Several years ago, excited about a new camera purchase, I searched online and came across a website featuring beautifully handmade camera straps. Also displayed on the site was an amazing range of handmade leather watch straps, these were mounted on some of the most incredible watches that I had ever seen. This was to be my first encounter with the iconic watch brand Officine Panerai.
Pretty soon I was logging onto various watch dedicated forums and discovered the Paneristi community, my first Panerai watch and many strap purchases followed and I was completely hooked.
Having spent my working life in creative industries, it was only a matter of time before I was to try my hand at producing a strap myself. A new hobby had been discovered. Then a truly great surprise followed, a Panersiti member informed me that one of my first creations had been featured on the popular wristwatch news website Hodinkee. This was of course exciting and very encouraging! However, it was to be a couple of years and hundreds of straps later before I was to offer any of my products for sale.
Today, based in Nottingham, England, I work full time on making watch straps for enthusiasts and collectors of many different watch brands from all over the world. For owners of vintage and modern Rolex, Breitling, Omega and of course Panerai, to other popular brands Seiko and the contemporary pieces such as Garmin and Apple Watch. With a core range of products, I continue to develop my brand, selling online and through selected retail outlets.